China’s Three Kingdoms, China’s SLG! "Rate of the Land" has forged a domestic Three Kingdoms masterpiece over 10 years.

It is widely recognized that the most popular ninja games worldwide come from Japan, and the best cowboy games hail from America. Then, shouldn’t the finest Three Kingdoms game come from China?

As the founder of the “Rate of the Land-like” genre, "Rate of the Land" has demonstrated its dominance in the global market by deeply grasping the culture of the Three Kingdoms.

Recently, "Rate of the Land" is set to launch on December 26 with more accessible entry requirements and benefits, reshaping the Chinese public’s perception of Three Kingdoms strategy games.

The Three Kingdoms: Strategy Enlightenment Embedded in Chinese DNA

In Lanxi, Zhejiang, there is an ancient village called Zhugé Bagua Village, home to over three thousand descendants of Zhuge Liang. Since the Yuan dynasty, this village has been laid out according to the essence of Zhuge Kongming’s “Nine Palaces Eight Trigrams” formation,

with winding alleys, mismatched doors and houses, and even rainwater directed into individual courtyards, symbolizing “not letting resources flow to outsiders.” This is not just a historic village but a living embodiment of Zhuge Liang’s wisdom — a real-life “Eight Array Formation.”

And this is merely a glimpse of how Three Kingdoms culture permeates the daily lives of Chinese people.

From the numerous Guan Yu temples across the country to the "Romance of the Three Kingdoms" read by almost every Chinese child; from Zhuge Liang’s clever “Borrowing Arrows with Straw Boats” strategy to the brotherly bond of Liu, Guan, and Zhang’s “Oath of the Peach Garden” — the Three Kingdoms is no longer just historical fiction but a strategic wisdom and cultural gene deeply ingrained in Chinese people.

When we talk about strategy, we think of Zhuge Liang; when discussing loyalty and righteousness, we recall Guan Yu; when mentioning heroes and tyrants, Cao Cao comes to mind. This profound cultural identity runs through the veins of Chinese people and is unmatched by any other nation.

Moreover, after these Three Kingdoms cultural genes were gamified, "Rate of the Land" successfully transformed these abstract cultural symbols into concrete gameplay mechanics, becoming the best platform for Chinese players to experience Three Kingdoms strategy.

"Rate of the Land": The "Chinese Answer" Crafted Over a Decade

As the pioneer of the Chinese Three Kingdoms SLG genre, the ten years of "Rate of the Land" represent a decade of reclaiming cultural sovereignty in domestic games. It pioneered the “realistic sandbox” underlying logic, allowing tens of millions of players to compete freely in the chaotic late Han dynasty.

As an authentically Chinese original Three Kingdoms SLG, "Rate of the Land" does not simply apply the Three Kingdoms theme but integrates the Chinese understanding of the Three Kingdoms into every aspect of the game.

For example, when "Rate of the Land" launched the "Eight Array Formation" season, the map perfectly replicated the essence of the historical Wuhou eight formations — eight mobilization states corresponding to Heaven Cover, Earth Carry, Wind Raise, Cloud Hang, Dragon Fly, Tiger Wing, Bird Soar, and Snake Coil, names taken from the 64 hexagrams of the I Ching. This deep excavation of traditional culture can only be achieved by a Chinese team that truly understands the Three Kingdoms.

Notably, on its tenth anniversary, "Rate of the Land" collaborated with the Palace Museum’s Guantang, launching a jade seal-themed server. The alliance leader in Luoyang could even receive official jade seal merchandise, perfectly recreating the chaotic scene of the Three Kingdoms’ struggle at the end of the Eastern Han through gameplay experience.

From the millennium wisdom of Zhugé Bagua Village to the royal grandeur of the Palace Museum collaboration, "Rate of the Land" continuously uses the modern medium of games to inherit and promote the essence of traditional Chinese Three Kingdoms culture, thus creating a national-level Three Kingdoms SLG.

The Fun Edition Theme Server: Letting More Chinese People Enjoy the “Authentic” Three Kingdoms SLG

However, if a good game has too high a threshold, it is difficult to reach a wider audience. This is the deep significance behind the launch of the new second season “Fun Edition” theme season of "Rate of the Land."

The Fun Edition has undergone comprehensive innovation around four core ideas: increasing benefits, optimizing pace, lowering entry barriers, and reducing grind and burden. The first ten five-star general recruitments come with an extra same-faction five-star; daily rewards including tiger tally are all doubled; resource production is doubled; building upgrade times are cut by 50%; and an automatic siege feature is even added.

These changes greatly reduce the player’s experience threshold. When the traditional impression of SLGs being “grind-heavy and pay-to-win” is broken, and more young people can easily enjoy the fun of Three Kingdoms sandbox strategy, Three Kingdoms culture can reach a broader audience through games, allowing more people to see, experience, and even inherit it.

As players say, “You can feel the thrill even through the screen.”

More and more college students and young players are joining the game, strategizing on the Rate of the Land sandbox, inheriting the wisdom and glory of the Three Kingdoms strategists and generals from a thousand years ago. This is precisely the most significant social value of "Rate of the Land," a Chinese original Three Kingdoms SLG.

Conclusion: China’s Three Kingdoms, China’s SLG

"Rate of the Land" has adhered to its cultural roots for ten years, setting the industry standard with its “realistic sandbox” gameplay. The launch of the Fun Edition adds a warmer tone to this commitment, allowing every Three Kingdoms enthusiast to easily stand on their own strategic stage.

As we deploy troops and plan strategies in the Fun Edition sandbox, we are not only inheriting the art of victory and defeat in the game but also the wisdom and glory of ancient sages like Zhuge Liang, Cao Cao, and Liu Bei from a millennium ago.